diff --git a/hw/i2c/i2c-ddc.c b/hw/i2c/i2c-ddc.c
index 199dac9e41..bec0c91e2d 100644
--- a/hw/i2c/i2c-ddc.c
+++ b/hw/i2c/i2c-ddc.c
@@ -259,12 +259,12 @@ static int i2c_ddc_tx(I2CSlave *i2c, uint8_t data)
         s->reg = data;
         s->firstbyte = false;
         DPRINTF("[EDID] Written new pointer: %u\n", data);
-        return 1;
+        return 0;
     }
 
     /* Ignore all writes */
     s->reg++;
-    return 1;
+    return 0;
 }
 
 static void i2c_ddc_init(Object *obj)